Test your online store’s usability with real customers

We find the right people, not just any people

Recruiting the right test participants is often the hardest part, and we handle it for you. We identify and screen real users who match your target audience, ensuring the feedback we get reflects how your customers actually shop.

We conduct real tests to observe customer behavior

We run usability tests with real people to see how they actually use your store—what they notice, where they hesitate, and what stops them from buying. Each session gives us clear insight into how your design, copy, and flow perform in practice, so we can recommend fixes that make a real difference.

Find the sales you're losing silently with usability testing services

Your store might look great. But good-looking doesn’t always mean good-performing. If people aren’t buying, something’s off. There’s a disconnect—and it’s probably not where you think it is. Our usability testing services reveal blind spots that silently drag down your revenue, like unclear CTAs, overloaded product pages, or paths that lead nowhere. We don’t just spot issues—we help you fix them.

Know where customers get stuck—and why

Analytics can show you the drop-off points, but they can’t tell you what your customer was thinking or feeling in that moment. That’s where usability testing services shine. We watch actual users navigate your store in real time, capturing the exact moment they get confused, frustrated, or give up.

User testing that cuts through internal bias

It’s nearly impossible to be truly objective when it’s your product, your brand, your copy. And internal feedback loops only go so far. We bring in real users with fresh perspectives to spot what you’ve grown blind to. That means you get honest, actionable feedback—not assumptions or opinions filtered through your team’s lens.

Build for your customers, not yourself

It’s easy to design around how you think people should shop. But what makes sense to you might not make sense to them. We help you align your store’s structure, language, and flows with how your customers think and behave—so your site becomes intuitive, not instructional. The result? A shopping experience that feels easy, natural, and conversion-friendly.

Quotes from clients

We were on the same page, instantly!
We were looking for a reliable partner and right away felt we were on the same page. Zuper was great at hearing our wants and needs while also offering their own input and perspective. They were quick to respond and had great communication throughout. The new store not only looks great but also offers a significantly improved user experience.
Arta Celma Head of ecommerce @ AMATA
Zuper covers everything in ecommerce seamlessly!
Zuper brought a perfect mix of professionalism and honesty to the table—communication was always clear, timely, and on point. They improved the usability of our store from end to end: it’s faster, easier to navigate, and our customers have noticed. What really stands out is how seamlessly they cover it all—smart design, thoughtful development, and copy that actually sounds like us.
Miks Balodis Ex-CEO @ Vaidava Ceramics
An excellent partnership! Highly recommend.
They created a multi-language experience not only in the store, but also throughout email marketing. All the copy - blogs, main copy, and even policy pages - Zuper took them to a completely different level.
Gunita Spravnika Co-owner @ Monboxy