Learn what’s holding back your store with our ecommerce audit services

Understand what's hurting your conversions

If people are visiting but not buying, something’s off. Through a complete ecommerce store performance review—from homepage to checkout—we identify the sticking points that might be costing you sales. That could mean confusing navigation, slow load times, unclear product messaging, or broken flows that aren’t obvious at first glance. This isn’t a surface-level skim. We show you exactly where shoppers are getting stuck and why.

You’ve got Shopify and Google Analytics data. We make it make sense.

We analyze Shopify, Google Analytics, and other performance data to look past vanity numbers and zoom in on what really matters: patterns in behavior, friction points, and opportunities hiding in plain sight. We then connect user behavior to business outcomes like cart abandonment or drop-offs. With this clearer data picture, it’s easier to focus on what truly drives conversions and revenue.

Ecommerce store audit backed by real customer behavior

Analytics only tell half the story. We go further by watching how real people interact with your store using heatmaps, session recordings, and usability tests. This reveals the subtle friction points that numbers alone can miss, like confusing buttons, overlooked product details, or distractions that break focus. With these insights, you get a clear picture of how customers experience your store—so you can remove obstacles and smooth the path to purchase.

Find and fix revenue leaks

From slow-loading pages to broken checkout flows and underperforming product pages, we help you pinpoint what’s quietly costing you sales. Our ecommerce store audits help you recover lost revenue and stop conversion killers before they drain your profits.

Identify missed SEO opportunities

If your store isn’t showing up in search, it’s not showing up at all. Our ecommerce store audit services include SEO checks on page structure, metadata, site speed, and internal linking. We find quick wins and big opportunities so you can climb search rankings without guessing.

Insights from usability tests with real people

When we analyze your store’s experience, it’s not just our eyes on it. Through usability testing and user interviews, we also capture the perspective of real shoppers. People who think, browse, and buy differently than you do. This combination of expert analysis and authentic customer insight gives you a well-rounded, honest look at what’s helping (and hurting) conversions.

Get an outside eye on what needs to change

You’re close to your store—maybe too close. It’s hard to spot blind spots when you see the same pages every day. We bring a fresh, objective perspective, backed by ecommerce expertise, to uncover issues you’ve stopped noticing and opportunities you didn’t realize you were missing.

Quotes from clients

We were on the same page, instantly!
We were looking for a reliable partner and right away felt we were on the same page. Zuper was great at hearing our wants and needs while also offering their own input and perspective. They were quick to respond and had great communication throughout. The new store not only looks great but also offers a significantly improved user experience.
Arta Celma Head of ecommerce @ AMATA
Zuper covers everything in ecommerce seamlessly!
Zuper brought a perfect mix of professionalism and honesty to the table—communication was always clear, timely, and on point. They improved the usability of our store from end to end: it’s faster, easier to navigate, and our customers have noticed. What really stands out is how seamlessly they cover it all—smart design, thoughtful development, and copy that actually sounds like us.
Miks Balodis Ex-CEO @ Vaidava Ceramics
An excellent partnership! Highly recommend.
They created a multi-language experience not only in the store, but also throughout email marketing. All the copy - blogs, main copy, and even policy pages - Zuper took them to a completely different level.
Gunita Spravnika Co-owner @ Monboxy